From travel essentials to beauty tools and accessories, our products enhance your personal care and personal space every day, everywhere. Back in 2004, out of a basement in the New York City suburbs, they started with one product. And from there, that product paved the way for style and innovation in everything they do today. With backgrounds in communications, graphic design, and fashion accessories, smart design has always been in their DNA. Then they created the Slim Sonic®, the world’s best-selling, compact, powered travel toothbrush. Slim’s seasonal patterns and colors created the first true fashion accessory for your smile.